With CMA Fest kicking off a week from today in downtown Nashville, CMA announces new and repeat festival partners including Chevrolet, Dr Pepper, Hard Rock Cafe, Good Molecules, Anheuser-Busch, Louisiana Office of Tourism and CELSIUS.
Chevrolet, CMA’s longest-standing partner, returns with a major presence as the Official Ride of Country Music with two CMA Fest stages – the Chevy Riverfront Stage at Riverfront Park, and the Chevy Vibes Stage located at Walk of Fame Park. Chevrolet will also have their all-new EV line-up on display outside of Schermerhorn Symphony Center, and visitors are encouraged to stop by, recharge and cool off alongside the first-ever all-electric Silverado EV, Blazer EV and Equinox EV. Fans can also “Catch A Chevy” at 1 Symphony Place & 3rd Avenue for complimentary rides around CMA Fest.
Dr Pepper returns as the Official Non-Alcoholic Carbonated Beverage Partner of CMA Fest. Fans can visit the Dr Pepper Amp Stage located in Ascend Park to hear great music, cool off in the shade and get free samples of Dr Pepper Zero Sugar and Dr Pepper Strawberries & Cream. Fans can also register for Pepper Perks for a chance to win a trip to the 2024 CMA Awards or an autographed guitar.
Located in the heart of downtown Nashville, the Hard Rock Stage will feature live performances from 10:15 AM – 10:00 PM Thursday through Saturday, and 10:15 AM – 4:40 PM on Sunday, all of which are free to the public.
First year partner Good Molecules is coming to CMA Fest in a big way. Fans can listen to new and returning artists on the Good Molecules Reverb Stage located at the Bridgestone Arena Plaza on the southwest corner of 5th and Broadway. Fans can also stop by their activations on Broadway and the John Siegenthaler Pedestrian Bridge to take home a sample pack of best-selling skincare products to help see a difference in their skin. Also on Nashville’s John Siegenthaler Pedestrian Bridge, check out the CMA Fest History Walk, presented by Good Molecules.
Anheuser-Busch presents numerous brands across the CMA Fest footprint – leading with Bud Light and Busch Light as the Official Beer Sponsors of CMA Fest along with NÜTRL, the Official Vodka-based Ready to Drink Seltzer of CMA Fest. Fans who stop by the “Busch Country” experience inside Ascend Park can enjoy meet-and-greets with various Country artists, snag fun merch, snap a photo with friends at one of their photo ops and enjoy a Busch Light.
CELSIUS is back again as the Exclusive Energy Beverage Partner of CMA Fest. Fans can visit the two-story CELSIUS Lounge on Broadway to recharge with a complimentary can of CELSIUS Essential Energy. Also, fans can fuel up for Fitness at Fest presented by CELSIUS on Friday and Saturday mornings.
First year partners DripDrop, Wild Turkey and Louisiana Office of Tourism bring new and exciting activations to CMA Fest. Across the footprint you will find free hydration stations brought to you by DripDrop where you can refill your waters and sample DripDrop’s electrolyte powder. As the official whiskey partner of CMA Fest, Wild Turkey will be bringing Kentucky hospitality to CMA Fest. Located in Fan Alley, the Wild Turkey Lounge will be serving cocktails and providing interactive experiences. You can find the Louisiana Office of Tourism on Broadway and take part in their musical petting zoo, then head to Music City Center for their live photo mosaic just outside of Fan Fair X benefiting the CMA Foundation.
Additional brands activating across the 2024 CMA Fest footprint include Altar’d State, Chief Merchandise, Corral Boots, DIBS Beauty, Idahoan Potatoes, Jack Link’s, Jockey Outdoors, Kawasaki, Nitto Tire, Old Town Trolley, ORIS, Pink Lily, Pizza Hut, RAIN, Rock & Roll Denim, Roper, Shady Rays, SoCo Swings, Sugarbee Apples, Tennessee Air National Guard and United States Navy.
CMA Fest support is also being provided by marketing partners including ABC, Amazon Music, American Songwriter, Audacy, Apple Music, Barry’s, Circle Country, the Country Music Hall of Fame® and Museum, Cumulus Media/Westwood One, Dolly Parton’s ALL ACCESS!, Fandango, Heartland, Holler, iHeart Country, Maverick Magazine, Music Choice, Nashville Stampede, Nashville Superspeedway, Opry Entertainment Group, Pandora, PEOPLE, SiriusXM, Spotify, TalkShopLive, The Big 615 on TuneIn, TravelHost and Us Weekly with extensive coverage across a variety of online, digital and broadcast platforms.
CMA Fest offers a variety of ticket options at all price levels. While four-night passes and single night tickets for the nightly concerts at Nissan Stadium are nearly sold out, fans can still purchase tickets to the Thursday night concert at Ascend Amphitheater, the Riverside Retreat premium destination along the Cumberland River and Fan Fair X inside Music City Center featuring celebrity panels, games and partner activations to unforgettable performances and meet-and-greets. Visit CMAfest.com/tickets to purchase today.
All CMA Fest stage lineups are available in the Official CMA Connect App and on CMAfest.com. All lineups are subject to change. Artists performing at CMA Fest donate their time so a portion of proceeds can directly benefit high-quality music education initiatives across the United States through the CMA Foundation.
Don’t miss a beat by staying connected with CMA on CMAfest.com, the Official CMA Connect App, Facebook, X, Instagram, TikTok and sign up for CMA Country Connection emails to receive the latest news as soon as it’s announced.
About CMA Fest
The Ultimate Country Music Fan Experience™ began in 1972 as Fan Fair®, which drew 5,000 fans to Nashville’s Municipal Auditorium. The legendary festival has become the city’s signature Country Music event that hosts tens of thousands of fans from all 50 states and 51 international countries. CMA Fest is a one-of-a-kind festival with hundreds of artists donating their time to perform so a portion of ticket proceeds can directly benefit high-quality music programs across the country through the CMA Foundation. This is the 21st consecutive year CMA has produced a summer music program to be broadcast as a network television special on ABC.
About the CMA Foundation
The Country Music Association established the CMA Foundation, a nonprofit 501(c)(3), in 2011 to leverage strategic partnerships, professional development for qualified music teachers, and grant distribution to improve and withstand equitable music education programs for all students nationwide. Headquartered in Nashville, Tennessee, the CMA Foundation focuses on providing sustainability, advocacy, and accountability within music education by investing in various resources for students, schools, and communities.
